An index of free playbooks for marketing, CRM, team-building, and leadership tasks. Each links to its full page on andrewluxem.com.

MCP Playbooks for AI agents
PencilPlaybook is the UI Skills / Taste-Skill for Pencil.dev + Claude Code — a design playbook that gives Claude real perceptual psychology and senior-level guardrails so it stops producing averaged-out AI slop.
GTM agent skills for Claude Code, Codex, and GitHub Copilot: sales, marketing, SEO, RevOps, and customer research playbooks with templates.
Email marketing skill for Claude Code. 55K words, 908 sources, 19 industry playbooks. Install the skill and Claude becomes your email marketing expert.
34 FinOps specialist AI agents + 6 named-pattern playbooks. Drop into Claude Code, Copilot, Cursor, Windsurf, Aider, Gemini CLI. MIT.
Curated AI coding agent skills and AGENTS.md playbooks for Codex, Claude Code, Cursor, OpenClaw, and other SKILL.md-compatible tools.
Vlad's Playbook — a 48-chapter operator field manual where every artifact is live, clickable, and forwardable. 31 interactive widgets, a self-updating AI radar, hand-verified model leaderboards, embedded case studies — and the repo runs the agent workflow the book teaches.
AI agent skills for Upwork freelancers, from a real Top Rated Plus playbook. Free, open, community-written. Not affiliated with Upwork.
The most comprehensive ebook & audiobook self-publishing skill for Claude Code — 11 platforms, HTML→PDF Puppeteer workflow, AI audiobooks, ISBN strategy, promotion playbook. By TheGeoLab.net
Find · Leverage · Optimize · Win — an evidence-led SEO playbook for the AI-search era. 72 docs · 42 AI prompts · 27 diagrams · 15 sourced 2026 stats. CC BY 4.0.
Curated AI tools, Claude skills, MCP servers & growth playbooks for solopreneurs, indie hackers and solo founders — the one-person-company AI stack you feed to Claude Code.
12 executable AI agent skills for competitive strategy analysis, extracted from Michael Porter's Competitive Strategy. Five forces, competitor profiling, strategic groups, market signals, generic strategies, competitive moves, and industry-type playbooks — grounded in Porter's original frameworks.
An AI prompt-skill that turns 20 cognitive biases into high-converting marketing copy. Includes playbooks for ads, landing pages, email sequences, social posts, webinars, and product launches. Language-agnostic. Works with any LLM.
Agent-ready DevOps, security, infrastructure, and compliance knowledge base with 80+ skills across Kubernetes, Terraform, AWS/Azure/GCP, AI platform operations, container hardening, SOC2/ISO27001, and incident response—plus ready-to-run scripts, templates, and playbooks for SRE, platform, and security teams.

Opinionated AI coding agent and dev environment automation for macOS

let any ai agent use the local browser
You ship with AI. Now sell with it. Enterprise sales methodology for the AI era — refined inside AWS. Free Claude skill, 60-second install.
Open-source AI CMO for Claude Code: marketing agent skills for SEO, content, email, ads, launches, CRO, AEO/GEO, and AI-search visibility.