LogoLoom reads your project context, drafts logo concepts as SVG, and then turns the chosen design into a full brand kit. The workflow is local and MCP-native, so builders can ask their agent to design, refine, optimize, and export branding assets in one place.
Builders who want their agent to create logos, icons, and brand files from project context.
You can go from a logo prompt to a ready-to-use brand kit without juggling separate design tools.
Generates logo concepts as SVG based on your project context and brand questions.
Converts SVG `<text>` into `<path>` outlines with opentype.js so fonts render consistently.
Cleans and compresses SVGs with SVGO to remove bloat and merge paths.
Exports logo variants, favicon files, PNG sizes, WebP, social images, and `BRAND.md`.
Converts PNG or JPG into SVG with vtracer or potrace for flat graphics and logos.
Runs locally and connects through MCP for Claude Code, Cursor, and other compatible agents.
npx @mcpware/logoloom
One command. Full brand kit. Zero cost. Stop juggling 5 tools for your logo.
Getting a logo for your side project shouldn't cost $96 (Looka) or require juggling Canva + favicon generator + OG image maker + manual PNG exports. Logo is the #1 shipping blocker for indie devs — not because it's hard, but because the tooling sucks.
AI designs your logo as clean SVG code (not messy auto-traced paths), then post-processes into a complete brand kit — 31 files, one command:
Zero API cost. Everything runs locally. Free forever.
| Tool | Price | SVG? | Full brand kit? | MCP? | Local? |
|---|---|---|---|---|---|
| LogoLoom | Free | ✅ clean code | ✅ 31 files | ✅ | ✅ |
| Looka | $65-96 | ✅ | ✅ (templates) | ❌ | ❌ |
| Brandmark | $35-95 | ✅ | ✅ ($95) | ❌ | ❌ |
| Canva | $15/mo for SVG | raster only free | ✅ (Pro) | ❌ | ❌ |
| Recraft V3 | Free = no commercial use | ✅ | ❌ | ❌ | ❌ |
| SVGMaker MCP | credits ($) | ✅ cloud | ❌ | ✅ | ❌ |
<text> to <path> so fonts render everywhere (opentype.js)npx @mcpware/logoloom
.mcp.json{
"mcpServers": {
"logoloom": {
"command": "npx",
"args": ["-y", "@mcpware/logoloom"]
}
}
}
Then ask Claude: "Design a logo for my project"
| Tool | What it does |
|---|---|
text_to_path | Convert SVG <text> elements to <path> using font outlines. Font-independent rendering. |
optimize_svg | Clean and compress SVG (30-60% smaller). Remove metadata, merge paths. |
export_brand_kit | Export full brand kit: PNG sizes, ICO, WebP, OG image, mono variants, BRAND.md. |
image_to_svg | Convert PNG/JPG to SVG vector (vtracer). Best for logos and flat graphics. |
brand/
├── logo-full-light.svg # Primary logo
├── logo-full-dark.svg # Dark mode variant
├── icon-light.svg # Icon only
├── icon-mono-black.svg # Single-color (print)
├── icon-mono-white.svg # White on dark
├── icon-256.png # Small
├── icon-512.png # Medium
├── icon-1024.png # Large (app stores)
├── icon-512.webp # Web optimized
├── favicon.ico # Browser favicon
├── favicon-16.png # 16px favicon
├── favicon-48.png # 48px favicon
├── og-image.png # Social share (1200×630)
└── BRAND.md # Colors, typography, usage rules
You: "Design a logo for mcpware"
Claude:
1. Reads your README + package.json
2. Asks brand questions (audience, feel, color)
3. Generates 6-8 SVG concepts in HTML preview
4. You pick → Claude iterates → you approve
LogoLoom MCP:
5. text_to_path → font-independent SVG
6. optimize_svg → clean, compressed
7. export_brand_kit → all sizes, all formats, brand guidelines
Output: brand/ folder, ready to use everywhere
| LogoLoom | Recraft V3 | SVGMaker | |
|---|---|---|---|
| Price | Free | Free (no commercial) / $10/mo | $8+ |
| Commercial use | Yes | Paid only | Yes |
| Runs locally | Yes | No (cloud) | No (cloud) |
| MCP native | Yes | No | Yes |
| Full brand kit | Yes | No (SVG only) | No |
| Codebase-aware | Yes | No | No |
All open source, all running locally:
image_to_svg: install vtracer (cargo install vtracer) or potrace (apt install potrace)| Project | What it does | Install |
|---|---|---|
| Instagram MCP | 23 Instagram Graph API tools — posts, comments, DMs, stories, analytics | npx @mcpware/instagram-mcp |
| Claude Code Organizer | Visual dashboard for Claude Code memories, skills, MCP servers, hooks | npx @mcpware/claude-code-organizer |
| UI Annotator | Hover labels on any web page — AI references elements by name | npx @mcpware/ui-annotator |
| Pagecast | Record browser sessions as GIF or video via MCP | npx @mcpware/pagecast |
MIT
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