This repo packages a large set of Claude Code skills for GTM work: content, outbound, paid, SEO/AEO, social, PMM, lifecycle, and sales enablement. The skills are meant to be copied into `.claude/skills/`, with `_schema` files keeping the library consistent and easier to maintain.
Builders who use Claude Code to handle B2B SaaS marketing, positioning, outreach, and sales enablement.
You can reuse proven GTM workflows in Claude Code instead of rebuilding prompts and process for each task.
Includes 168 skills across primitives like social, outbound, website, content, paid marketing, sales enablement, lifecycle, and research.
Includes a meta layer for orchestration, sessions, cataloging, learning, and library infrastructure.
Provides `_schema/` files for skill structure, frontmatter rules, and output templates.
Skills are organized as folders with `SKILL.md` files so they can be copied into `.claude/skills/`.
Separates reusable skills into `skills/primitives` and `skills/research` for different GTM tasks.
Production Claude Code skills for B2B SaaS go-to-market. This is the actual skill library I use to run GTM for B2B SaaS founders — content, outbound, paid, SEO/AEO, social, PMM, sales enablement, lifecycle, plus the meta-tooling that keeps 168 skills coherent. Shared, and updated, weekly.
Built by Matteo Titta — AI-pilled GTM operator, founder of Genesys Growth.
| Primitive | Skills | Covers |
|---|---|---|
| social | 20 | LinkedIn, newsletter, YouTube, X — post systems & repurposing |
| outbound | 17 | list-building, signal research, prospecting loops |
| website | 12 | site architecture, copy, build, audits, analytics plans |
| product-marketing | 12 | positioning, messaging, launches, event pipelines |
| content | 11 | long-form, technical papers, motion/video, UI frames |
| paid-marketing | 10 | Google & LinkedIn ad copy, teardowns, weekly ops |
| sales-enablement | 8 | one-pagers, call coaching, sales tracks, revops |
| clients | 7 | onboarding, consultation, proposals, contract redline, hiring |
| seo-aeo | 6 | SEO + answer-engine optimization content |
| design | 5 | dashboards, decks, brand-mapped assets |
| lifecycle | 4 | help center, referral, in-app |
| product-management | 4 | strategy docs, research |
| ops | 1 | company / CFO ops |
| meta | 37 | orchestration, session, catalog, learning, infra — the tooling that runs the library |
| research | 14 | ICP, competitor, win-loss, company context, brand kit |
Plus _schema/ — the authoring SOP, frontmatter schema, and output templates that keep every skill consistent and CI-validatable.
SKILL.md..claude/skills/ to run it in Claude Code — or just read it as a playbook.New to Claude Code for GTM? Start with claude-code-marketing-quickstart.
This is the methodology layer — every skill's SKILL.md. To keep client work confidential, the references/ worked-examples and internal assets are not part of this public release, so a few in-skill links point to files you won't find here — the skills read as complete playbooks regardless. Skills also reference an internal workspace layout (.claude/rules/, references/, MCP tool names); treat those as adapt-to-your-own pointers.
MIT — use them, fork them, ship them. Attribution appreciated, not required.
More: awesome-claude-code-for-gtm · awesome-gtm-mcp-servers · genesysgrowth.com
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