This repo packages four founder marketing skills into a format agents can run. Each skill is a structured `SKILL.md` method for a specific task: social search audit, growth strategy, keyword research, and competitor audit.
Builders who want their agent to help with founder marketing and growth research.
You can turn an agent into a repeatable marketing assistant that finds demand, shapes strategy, and spots competitive gaps.
Checks whether TikTok and Instagram search are a useful growth channel for your business and evaluates niche competition, demand, and content fit.
Generates marketing strategy output with core themes, content pillars, brand voice, 20+ keywords, and a posting plan.
Finds high-intent keywords on TikTok and Instagram and labels them by intent type and conversion potential.
Reviews your top competitors across SEO, content, and social media, then points to gaps and specific moves to make this week.
npx skills add ScaleBrick/founder-marketing-skills
by ScaleBrick. Free. MIT. No account, no API keys.
Open-source marketing skills for founders who do their own marketing. Keyword research, growth strategy, social search audit, and competitor intelligence. Works with Claude Code, Codex, Cursor, and any agent that reads SKILL.md.
npx skills add ScaleBrick/founder-marketing-skills
That's it. The CLI installs the 4 skills into your agent's skills directory. Works with Claude Code, Codex, Cursor, Gemini CLI, Cline, OpenCode, and 40+ other agents. No account, no API keys.
| Skill | Command | What it does |
|---|---|---|
| Social Search Audit | /audit | Checks whether TikTok/Instagram search is a viable growth channel for your business. Evaluates niche competition, search demand, and content type fit. |
| Growth Strategy | /strategy | Generates a full marketing strategy: core themes, content pillars, brand voice, 20+ keywords with intent categories, and a posting plan. |
| Keyword Research | /keywords | Finds high-intent keywords people are searching on TikTok/Instagram for your niche. Categorizes by type (educational, problem-aware, tool comparison) and rates conversion potential. |
| Competitor Audit | /competitors | Audits your top 5-7 competitors across SEO, content, and social media. Identifies gaps you can exploit, positioning angles no one is claiming, and 5 specific moves you can make this week. |
Running /audit on Cal AI, the AI calorie-tracking app that hit $50M ARR in months.
Intent breakdown across four categories, with real TikTok search URLs to verify every claim:
Ten keywords to start with, ranked by intent and conversion potential:
╭─── PROOF ─────────────────────────────────────────────────────╮
│ │
│ YC-backed AI healthcare app │
│ 353K views and 5,300 page visits in 47 days. $0 ad spend. │
│ │
│ AIFlyer │
│ 0 to 15,000 signups in 3 months. Ranks alongside Canva │
│ in TikTok's LLM responses for flyer-related queries. │
│ All organic. │
│ │
╰───────────────────────────────────────────────────────────────╯
Zero ad spend across both. No marketing team.
Each skill is a structured method stored as a SKILL.md file. When you run a skill, Claude (or your agent of choice) follows the method to analyze your specific business and produce actionable output.
No API keys needed. No account required. Just run the skill and get results.
The skills work best when you provide:
One core insight: 40% of Gen Z uses TikTok and Instagram as search engines. People type real questions into social search, and if your content shows up, that traffic is high-intent.
The framework:
PRs, bug reports, and new skills welcome. Each skill is a single SKILL.md file with structured prompts. Fork, add a skill, open a PR.
These skills give you the strategy. Running the full execution (content production across 10 accounts, weekly attribution-driven optimization, campaign management) takes a full marketing team, or one AI that does it end-to-end.
That's what we built.
Morgan is an AI VP of Marketing that runs the full growth loop: keyword research, content production, publishing, attribution tracking, and weekly optimization based on what's actually converting. She's driven 5,300 signups in 47 days for a YC-backed healthcare app and 15,000 signups in 3 months for AIFlyer.
MIT. Free forever.
Built by ScaleBrick.
Sign in to join the discussion.
No comments yet. Be the first to say what this is good for.
Turn any codebase, with its docs, SQL schemas, configs, and PDFs, into a queryable knowledge graph. A /graphify skill for Claude Code, Cursor, Codex, and Gemini CLI: local deterministic AST parsing, every edge explained, no vector store.
Open-source AI job search: scan job portals, evaluate listings into a structured A-H report with a global 1-5 score, tailor your CV, track applications — runs locally in your AI coding CLI (Claude Code, Codex, OpenCode, Antigravity…)
AI agent skill that researches any topic across Reddit, X, YouTube, HN, Polymarket, and the web - then synthesizes a grounded summary
Academic Research Skills for Claude Code: research → write → review → revise → finalize
AI video skill for Claude Code & Codex — cinematic product videos with Remotion: 152 shot recipe cards, 209 motion previews, a production-ready template
817 structured cybersecurity skills for AI agents · Mapped to 6 frameworks: MITRE ATT&CK, NIST CSF 2.0, MITRE ATLAS, D3FEND, NIST AI RMF & MITRE F3 (Fight Fraud) · agentskills.io standard · Works with Claude Code, GitHub Copilot, Codex CLI, Cursor, Gemini CLI & 20+ platforms · 29 security domains · Apache 2.0