Infinite Skills

Infinite Skills is a collection of Codex skills for goal-setting and marketing operator work. It contains 26 total skills: 25 marketing skills plus the Goal skill. Each skill lives in a flat skills/<skill-name>/SKILL.md directory.

Part of the Infinite ecosystem:

• Infinite OS is the local growth engine and CLI.
• Infinite Agent Ecosystem shows the shipped public tools and their boundaries.
• infinite.fast is the main website.

The marketing set was designed from a review of a larger external marketing skill corpus, but it is not a one-for-one remake. The repo keeps a smaller curated set with different names, workflows, headings, deliverables, and validation checks.

Skills

Goal

• goal - Preflight interview for Codex /goal mode. It clarifies a rough goal into a concrete, verifiable contract before invoking goal mode with the full synthesized objective.

Marketing

• marketing-brief - Product, audience, market, proof, channel, and next-action context.
• customer-research - Interviews, reviews, support tickets, surveys, and customer language.
• positioning - ICP, category, differentiation, and value proposition.
• competitor-analysis - Competitors, alternatives, win-loss themes, and battlecards.
• offer-design - Pricing, packages, guarantees, plans, trials, and upgrade paths.
• marketing-plan - Priorities, budgets, campaigns, calendar, reporting, and weekly execution.
• launch-strategy - Product launches, feature launches, launch checklists, waitlists, beta launches, and GTM rollouts.
• launch-loop-strategy - Practical 7-day feature launch loops: demo, post, share, reply, and repost.
• distribution-plan - Social, PR, community, newsletter, founder-led, and partner distribution.
• content-strategy - Blog, founder content, stories, examples, proof, and point of view.
• x-article-writer - Longform X/Twitter articles, founder essays, launch essays, and growth teardowns.
• seo-strategy - SEO pages, content clusters, site structure, and search acquisition.
• ai-seo - AI answers, LLM citations, entity clarity, and public proof.
• copywriting - Website, landing page, pricing, product, hero, value proposition, and CTA copy.
• cro-audit - Landing pages, signup, checkout, forms, onboarding, popups, and paywalls.
• ecommerce-app-cro - Ecommerce pages, carts, checkout, app listings, screenshots, and paywalls.
• ab-testing - Growth experiments, A/B tests, smoke tests, and decision-ready test plans.
• email-sequence - Welcome, onboarding, nurture, activation, winback, and lifecycle emails.
• cold-outreach - Cold email, LinkedIn outreach, prospecting, and founder-led direct outreach.
• sales-enablement - Decks, one-pagers, demos, follow-ups, objection handling, and champion assets.
• partnerships - Referrals, affiliates, co-marketing, creators, communities, and integrations.
• paid-ads - Paid acquisition across Google, Meta, LinkedIn, X, Reddit, TikTok, and sponsorships.
• analytics-tracking - GA4, GTM, UTMs, pixels, CRM attribution, funnel reporting, and dashboards.
• retention - Activation, churn, cancellation flows, winback, failed payments, renewal, and expansion.
• creative-brief - Ad, social, image, video, launch, UGC, and creator asset briefs.

Install for Codex

Run this complete discovery installer. It clones (or fast-forwards) the checkout, links every skill under ~/.codex/skills, and never overwrites an existing file or a symlink that points somewhere else. Review any Skipped line before moving that destination and rerunning it.

set -eu
repo_url="${INFINITE_SKILLS_REPO_URL:-https://github.com/Infinite-Labs-AI/infinite-skills.git}"
checkout="$HOME/.codex/infinite-skills"
skills_dir="$HOME/.codex/skills"
if [ -e "$checkout" ] || [ -L "$checkout" ]; then
  if [ ! -d "$checkout/.git" ]; then
    printf 'Cannot install: %s exists and is not an Infinite Skills git checkout.\n' "$checkout"
    exit 1
  fi
  git -C "$checkout" pull --ff-only
else
  mkdir -p "$HOME/.codex"
  git clone "$repo_url" "$checkout"
fi
mkdir -p "$skills_dir"
for skill in "$checkout"/skills/*; do
  [ -d "$skill" ] || continue
  name="$(basename "$skill")"
  target="$skills_dir/$name"
  if [ -L "$target" ]; then
    current="$(readlink "$target")"
    if [ "$current" = "$skill" ]; then
      printf 'Already installed: %s\n' "$name"
    else
      printf 'Skipped %s: symlink points to %s; left untouched. Remove it and rerun to install this skill.\n' "$name" "$current"
    fi
  elif [ -e "$target" ]; then
    printf 'Skipped %s: destination exists; left untouched. Move it and rerun to install this skill.\n' "$name"
  else
    ln -s "$skill" "$target"
    printf 'Installed: %s\n' "$name"
  fi
done

Restart Codex after installation so it discovers the new skills. To install just one skill, use the same non-clobbering checks above with that skill directory as the source.

Validation

Run the marketing skill validator when the organized source corpus used during curation is available:

npm run validate

The validator checks the curated 25-skill marketing set for expected directories, required frontmatter, missing scaffold placeholders, source-style frontmatter, denied source phrases, source-style headings, and discoverability metadata. With the corpus available it also checks normalized-line, 8-word whole-file shingle, and 6-word section-containment overlap.

When the original organized source corpus is not available, use:

ALLOW_MISSING_SOURCE_CORPUS=1 npm run validate

This mode still runs the structural and content checks above. It explicitly skips the external- corpus 8-word shingle, normalized-line, and section-containment overlap comparisons, so it cannot establish corpus-distinctness on its own.

See CONTRIBUTING.md for the contribution and validation gate.

Layout

skills/
  goal/
    SKILL.md
  launch-loop-strategy/
    SKILL.md
    agents/openai.yaml
  marketing-brief/
    SKILL.md
    agents/openai.yaml
  ...
scripts/
  validate_marketing_skills.py

License

MIT